One of the best things about getting off work is being able to sit down and relax over a cold beer with your buds. Unfortunately, as we get older and busier that happens less and less frequently. People have to work, spend time with their families or hang out in their mom’s basement playing video games (don’t judge me, man!). So we get stuck in a bad country song, drinking alone with our sad hound dog by our side. Well, beer manufacturers have heard our silent sobbing and stepped up to assuage our sorrows. Over the last few months, the Internet has been lighting up about new craft brews like Bowser Beer, legitimately brewed beer for man’s best friend. The beer is made from traditional malt barley but the dog-dangerous hops are replaced with beef or chicken stocks. The brew is non-alcoholic, non-carbonated and has added vitamins and minerals for the dog’s benefit. Although it probably wouldn’t taste good to us, dogs seem to really love it — online sales shot through the roof when it was announced. Bowser Beer may seem like a shock and a gimmick, but it’s actually been around since 2007 and seems to be creating a trend. In Australia, the succinctly named Dog Beer is grabbing hold of the market. The Netherlands has Kwispelbier, which translates loosely to “Wagging Tail Beer.” Animal-friendly beer may seem a little crazy, but for people without pets, so does buying a sweater for your dog or personally cooking your fickle cat’s meals. People will go a long way to make their pets happy, and being able to have a brew with Fido doesn’t seem like such a horrible idea once you put it into perspective.